Accueil - Agenda / Actualités - A One-on-One With Linx Dating Founder Amy Andersen — Exactly How She Turned Into “Silicon Valley’s Cupid”

Non classé - Date : 15 septembre 2022

The brief Version: if they’re creating modern version of an already-cool product or creating the following large part of tech, single rich men looking for loves in Silicon Valley can lead busy physical lives — which means internet dating usually will get apply the backburner. Since 2003, Linx Dating as well as its Founder Amy Andersen currently addressing the needs of these busy, relationship-minded professionals with a curated, personalized, and intuition-based matchmaking system.


From Bing to Apple to Lyft to Github, Silicon Valley is renowned for the juggernaut tech organizations and revolutionary start-ups, so much in fact that there is even a prominent TV show named after it. Silicon Valley can be recognized for the enthusiastic, hardworking, creative, and committed people who work at these lenders — all of which gives well to a successful job not always a successful matchmaking life.

“A lot of these individuals are very focused along with their careers that certain time they wake-up and think ‘Oh my personal gosh, i must find my match. How do you go about performing that?'” stated neighborhood matchmaker Amy Andersen. Linx Dating is the way they begin performing that.

Started by Amy in 2003, Linx, for quick, is actually a curated matchmaking solution for everyone busy, high-profile unmarried experts in Silicon Valley while the encompassing Bay Area (along with all over the world) that haven’t had the capacity to discover the connection they need. Nowadays, the company is recognized as “Silicon Valley’s Matchmaker” and Amy the “Cupid.”

Amy recently informed you concerning “aha second” that began it all, this lady client-to-client vetting procedure, the algorithm-less, intuition-based matchmaking, plus the individual relationships she builds because of the folks she helps.

Bridging the Gap Between solitary Men in Silicon Valley & Single feamales in San Francisco

The motivation for Linx came in 2000 while Amy was actually doing work in exclusive client services at a tech organization in bay area but surviving in Silicon Valley. Whether it was at work, through buddies, or just on an outing, Amy regularly met both women and men who had been educated, successful, appealing, and well-rounded, even so they happened to be unmarried and did not know why.

Understanding both areas very well, Amy pinpointed the issue: there were a lot more offered guys in Silicon Valley than San Fran and more available women in San Fran than Silicon Valley. With regards to household, pals, and professions staying in their respective cities, deciding to make the 50-minute auto trip to satisfy special someone wasn’t at the forefront of their own minds, Amy demonstrated.

“That was my ‘aha time’ in which I was thinking ‘let’s say we were to bridge this gap and create these options of these great feamales in bay area and they fantastic men in Silicon Valley?'” she said.

Amy next invested another 3 years carrying out the maximum amount of investigation as she could, using her business-oriented brain for a better notion of the marketplace and demand for this kind of matchmaking business. In 2003, when she had all her ducks consecutively, she stop the girl job at Merrill Lynch, established the organization, and do not appeared right back.

“beginning Linx has been one of the recommended decisions of living,” she mentioned. “assisting these introductions and providing as a conduit between these two class has proven to get results very well over the last 12+ years that I’ve been doing this.”

From the Application to the marriage, Amy could there be Every Step

Amy takes an extremely practical method together clients from just starting to stop, learning each person independently, utilizing their particular particular wishes and requires during matchmaking, and offering the woman professional advice all along the way.

A One-on-One, In-Depth Vetting Process Ensures High-Caliber Clientele

At Linx, it all begins with the grade of the customers. While other matchmaking firms might accept anyone who can be applied, Linx provides a comprehensive referral-based vetting system which makes their own clients stand out from the remainder. Every aspiring user must certanly be advised by a former or recent user, a friend or contact of Amy’s, or even the similar.

Amy receives a lot of referrals daily and screens each candidate herself. And whether they’re 22 or 72, Asian or Latino, lawyers or artists, Amy is seeking people who find themselves smart, healthy, relationship-minded, accomplished, bold, and leading fascinating lives overall.

“provided that somebody is passionate about their unique career, that is what I’m wanting. Beyond that, i am shopping for people that are well-rounded. Be it volunteering or cooking or whatever it is, I just want to see they have a colorful, interesting existence,” she said. “if someone else states to me ‘All i really do is actually work’, I’m probably not likely to wanna utilize them. Not simply do they not have stability within schedules, but in my opinion which is also indicative that they don’t have time for a relationship.”

Following original screening, Amy sets up an one-on-one meet-and-greet, which she stated is an essential section of becoming a customer. And here Amy extends to know the individual, hear their own private tale, and then determine what they’re looking for in a partner (and whatever they’re maybe not searching for).

Most importantly, Amy is actually deciding if her organization will be the right complement both parties. Whether some one is not 100per cent over their ex or can be found in a challenging stage of these life, her impulse can tell if the time is off.

“The meet-and-greet is a vital treatment for myself but much more for the prospect to obtain a read of what Linx is focused on,” she stated. “men and women get the solutions they are searching for through the meet-and-greet, and that’s vital because anyone whom decreases that highway in order to become litigant, i do want to be certain that they think prepared embrace this method.”

When the meet-and-greet goes really, they will return for a follow-up interview with Amy before choosing the membership which is perfect for them and having began on matchmaking. And even though it appears as though an extended process, Amy mentioned it’s necessary because she desires every member to get pleased with Linx and the other way around.

Matchmaking That Combines your client’s Wants & Amy’s Intuition

Besides screening every prospect, Amy can also be really the only person at Linx who will the matchmaking, outsourcing her concierge services to experts like professional closet stylists, beauty products music artists, and psychologists.

“this will be a really little, boutique, market matchmaking company when compared with some providers that have huge staffs and limbs all over the world and so forth, so Linx is ultra tailored due to that,” she mentioned.

The woman unique matchmaking system integrates the granular metrics of just what individual wishes in a romantic date (their own preferred level, age, income, etc. in addition to their deal-breakers) and Amy’s natural talent and instinct for understanding whenever a couple belong with each other.

“nowadays, with regards to whenever I built a match, about 75per cent if it’s generated by abdomen, that instinct that claims ‘Oh my personal goodness, In my opinion i would be on to something here,'” Amy said.

Predicated on those elements, Amy will then take-over, searching her database of eligible singles until she finds the perfect match for every single client.

Using the internet Pre-Introductions Get Singles Excited About their own Match

Once Amy features the woman perfect pairing, she will email both individuals a “baby bio” of each other, giving them a picture regarding the other peoples personality, hobbies, appearance, and obtaining them stoked up about exactly how fantastic they’d be together.

“i would like my personal customers regarding the side of their unique seating, jaws for the surface, like ‘OMG this individual appears remarkable,'” she stated.

They’re going to next will ask Amy questions regarding their own match and take some time they need to opt for by themselves as long as they believe it is right. During this time period, Amy in addition guarantees the clients have no idea each other, whether through work or personal groups and sometimes even previous online dating sites escapades, so everyone has a clear slate.

“I find there is certainly cross-pollination using my clients where they will have for some reason have actually met. I wish to avoid a scenario in which they’ve currently met or they’ve glanced at each other’s using the internet pages there ended up being a reason they chose to forego that possibility,” she said.

Enough time from Amy’s first email towards set agreeing meet up with often takes 72 hrs, at the period Amy will be sending all of them a one-page, custom bio with more juicy details, such as their own first names. Amy mentioned she excludes final brands until the first big date to enable them to avoid Googling each other, stepping into their very own heads, and ruining the miracle.

With Amy being old-school, she requires the man to phone the lady (no texting or emailing!) within 5 times to create a great go out in which he addresses the girl.

Heading Beyond a Matchmaker to be a Liaison, Confidant, buddy & Adviser

When Amy helps make a match, she does not merely send all of them down in the basic go out with a “good-luck!” She supplies pre-date training that leaves her clients at ease and shows them how to reduce their busy everyday lives down (no less than for example night) She said this is certainly particularly important in Silicon Valley, in which every person is actually functioning 24/7 and always have so many views running all the way through their own minds.

“I want you to overlook every little thing surrounding you, all interruptions in daily life,” Amy stated. “I wanted you to definitely thoughtfully get ready for the date mainly because suits truly count. A large number is driving in it mentally and economically, and so I want individuals to focus on those vital details and don’t forget essential those first impressions tend to be.”

“Amy has surpassed every expectation and I also would strongly recommend Linx. I have because fulfilled the man which i might not need satisfied otherwise. We’re having circumstances slow and witnessing exactly what the future keeps.” — A Linx Member

And since every member signals a two-year contract (which are often frozen whenever you want should they satisfy someone special), Amy becomes in the same way invested because they’re in this journey and is also capable create a commitment beyond a professional one. She actually obtains wedding invites and photos of infants who’ve been produced from past users.

“which is mostly exactly why i actually do this — it is very worthwhile,” she said. “much beyond my personal task of being a matchmaker, I’m a liaison, confidant, pal, and agent.”

Final Thoughts

Thanks to Amy’s commitment, resourcefulness, and love for her customers, Linx is actually taking care of an under-served singles industry in online dating industry, and she actually is recently scratched the surface on what she can bring to the Silicon Valley area additionally the globe. We are absolutely anticipating what will come next.

“i have worked really hard to build a good reputation in this region, but personally i think like I have much more unearthing to complete to obtain even more diverse and fascinating consumers which i will assist,” she said.

For ladies who want to join Linx Dating, follow this link. For males contemplating joining, click here. It’s also possible to follow Linx and Amy on Twitter: @linxdating.